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Geoff Reiss, Former GM of Yahoo Sports, Named Chairman of StreamLayer

StreamLayer

StreamLayer, a leader in the monetization of live OTT sports content, has appointed Geoff Reiss, the former GM of Yahoo Sports, as the company’s new chairman. Reiss, who also served as Head of Sports at Twitter and CEO of the Professional Bowlers Association, has an extensive record of leading groundbreaking sports media businesses, including his role in launching ESPN.com and ESPN's fantasy platform. As StreamLayer experiences a surge in demand for its video monetization technology, Reiss's timing couldn't be more opportune. The company's technology is increasingly sought after for its ability to unlock new revenue sources and attract younger audiences, a necessity as the industry undergoes a difficult transition from linear TV to streaming. StreamLayer is also planning to unveil a groundbreaking event-triggered, in-game advertising solution later this year, and Reiss will play a key role in its introduction to the market. "We're honored to have Geoff on board,” said John Ganschow, StreamLayer CEO. “His expertise in commercialization and partnership development will be invaluable as we tap into these new opportunities and expand our global reach across the sports media sector." “StreamLayer is at the forefront of developing new and incredibly exciting ways for fans to engage with live sports, and I couldn’t be more excited for the opportunity to help them become a fixture within the industry,” said Reiss. About StreamLayer: StreamLayer is revolutionizing the economic model for OTT providers around the globe. The Company’s proprietary Video Engagement Operating System (VEOS) enables content programmers and broadcast rights holders to transform linear streaming video feeds into highly monetizable interactive viewing experiences, seamlessly integrated into their own native app environments to facilitate valuable first-party data collection. StreamLayer is headquartered in Chicago, IL. Contact Details StreamLayer John Ganschow +1 312-543-0488 john@streamlayer.io Company Website https://www.streamlayer.io/

February 09, 2024 07:00 AM Central Standard Time

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Toggle3D.ai reports new Toggle3D platform increasing artist productivity by 100%

Toggle3D.ai Inc

Toggle3D.ai CEO Evan Gappelberg joined Steve Darling from Proactive to discuss how Toggle3D.ai's platform is revolutionizing the 3D modeling and texturing process, increasing artists' productivity by 100% and providing substantial cost and time savings. Gappelberg explained that Toggle3D.ai's internal artists have been testing the platform, comparing it to other 3D painting applications. They found that what typically takes 30-45 minutes to texture in other applications can be completed in just 15 minutes with Toggle3D, showcasing a remarkable increase in speed and productivity. This increased speed is attributed to Toggle3D's web-based platform, intuitive user interface, and an extensive library of textures and materials. The application features a pre-built material library with over 1000 4K PBR materials, including metals, woods, plastics, marble, and more. This vast collection empowers users to create rich, photorealistic 3D product experiences quickly and effortlessly. Contact Details Proactive Canada Proactive Canada +1 604-688-8158 action@proactiveinvestors.com

February 08, 2024 10:19 AM Eastern Standard Time

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Downtown Music expands partnership with Verifi Rights Data Alliance

Downtown Music Holdings

Verifi Media, a global leader in modern media rights data management services, has announced the expansion of its partnership between Downtown Music and the Verifi Rights Data Alliance (VRDA). Songtrust will be the first of Downtown Music’s publishing services to join the alliance, following Downtown Music company, FUGA in 2022. Members of the VRDA have access to a unique set of collaborative tools for metadata exchange across music’s digital value chain while allowing each entity to maintain its own proprietary database. The new partnership will initially see composition data from Songtrust matched thoroughly across Downtown Music’s recording catalogs and other VRDA member data. These matches will include verification of ISRC/work pairs, validation of writers, and enhancement of product and recording data to help unlock new opportunities. The move to data verification and enrichment will allow VRDA partners to better identify and tackle fraud, to settle and make royalty claims faster and easier than before, and to ultimately bring better licensing and monetization options for all parties within Downtown Music. “This is the first time we’ve seen cross-party data matching within a single organization connected in our VRDA engine, and the initial matching and enrichment results have been remarkable. Our long-time partnership with FUGA and its clients has been growing steadily since our launch in 2020, and we are delighted to welcome Downtown Music into the VRDA to achieve even greater heights in the years to come,” says Chloe Johnson, Verifi’s Chief Client Officer. Harmen Hemminga, Vice President of Product and Services Strategy at Downtown Music also comments, “After the successful integration of FUGA and Verifi Media I am very excited to see more Downtown Music companies join the VRDA and continue to further our group’s mission to create better metadata and rights pictures across our clients’ extensive catalogs. Our combined technologies will allow us to help our clients monetize their music - both recordings and now works - more optimally and significantly speed up time-to-value and revenue recognition. We’re really looking forward to working together on creating a more efficient industry as a whole with Verifi Media and the VRDA members.” Ken Umezaki, CEO of Verifi Media noted: “As the number of digital assets in the music industry continues to expand every day at record-breaking rates, Verifi’s mission to interconnect authoritative datasets, and to provide comprehensive and enhanced metadata for our clients continues to prove vital for the growth of the digital music markets. Downtown Music’s expanded commitment to our partnership and the Verifi Rights Data Alliance strongly indicates the importance and sincerity of our client’s commitment to better data practices. We are truly grateful for Downtown’s continued partnership with us.” Companies that would like to join the VRDA can contact info@verifi.media. For more information on Verifi, visit www.verifi.media. About Verifi Media With offices in London, New York, and Amsterdam, Verifi Media is a global leader in modern media rights data management services focused on empowering media creators through digital data innovation. Using modern tools like graph computing and artificial intelligence, Verifi revolutionizes how media ownership and metadata is enhanced, corrected, shared and tracked across the supply chain, resulting in significantly better business decisions while enabling creators to be paid properly for their work. For more information, visit www.verifi.media. About Downtown Music & Songtrust Downtown Music is the business and professional services division under Downtown Music Holdings, the world’s leading music services company with over 2 million clients in over 145 countries with a catalog of over 38 million music assets in a wide variety of genres and languages. Downtown’s service offerings support creators and businesses in all facets of the music industry including music creation, publishing distribution, marketing, royalty collection, financing, accounting and payment services. Songtrust - a part of Downtown Music’s publishing administration services alongside Downtown Music Publishing and Sheer Publishing Africa - is the world’s largest global royalty collection platform for songwriters and music publishers. Contact Details Kite Hill PR Holly Rust downtownmusic@kitehillpr.com Company Website https://www.downtownmusic.com/

February 08, 2024 10:00 AM Eastern Standard Time

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WagerWire Launches First Ever DFS Marketplace with RealTime Fantasy Sports

WagerWire

WagerWire, a marketplace technology and media company servicing sportsbooks and fantasy operators, has made history by launching the first DFS Pickem trading marketplace with fantasy sports operator RealTime Fantasy Sports. The launch makes RealTime Sports the first fantasy platform to offer their players the ability to sell and buy Pickem entries while in progress, including during the actual game, and is available to play in 27 states and the District of Columbia. WagerWire is making waves with this expansion, as its product will now be offered to fantasy operators in addition to its online sports betting clientele. The company was recently recognized for its achievements with a nomination for Best Innovation by the Fantasy Sports and Gaming Association (FSGA). Until now, there have been no options offered to fantasy sports players after placing a pick. The WageWire marketplace creates a way for users to take control of their action to lock in a profit, hedge, or jump in and out of plays while the games are in progress. “The success of our launch with RealTime Fantasy Sports is proof that fantasy players and sports bettors are both searching for this functionality in their gaming experience,” said Zach Doctor, WagerWire CEO. “This implementation is particularly exciting for RT’s users, because it provides a live gaming solution to buy and sell action on the marketplace after pre-match entries and contests close once games begin. This is only the beginning of making every gaming asset tradeable.” “Our players are already obsessed with WagerWire, and so are we. It’s taken our Pickem product to a whole new level,” said Tim Jensen, COO of RealTime Fantasy Sports. Braiden Payne, one of many RT Sports users who have taken to the marketplace during the NFL playoffs agrees: “I am really enjoying the improvements to the RealTime Fantasy Sports experience. If my slips lose right out of the gate, I still have a chance to buy back in.” RealTime Fantasy Sports saw extremely high adoption and engagement in its secondary marketplace powered by WagerWire during the first weekend it was live. Players that use the marketplace are placing more overall action on Pickems, spend increased time on-site to browse for deals and manage listings, and show a higher likelihood of sticking around to play other games and contests. “The WagerWire engineering team is world-class and it was such an easy lift to work with them. We went from signing the Letter of Intent on December 17 to being live for the start of the NFL Playoffs just a few weeks later.” added Tim Jensen, COO of RealTime Fantasy Sports. WagerWire is coming off a rapid release of innovative products, including free-to-play bet trading with Stations’ Casino STN Play App (Red Rock Resorts: $RRR) in Q4 of 2023, in addition to releasing its Bet Value Graph generator to the public in January 2024, which follows on the heels of its heavily visited Bet Value Calculator. The company previously announced a media and technology partnership with Jake Paul and Joey Levy’s challenger platform Betr, and has plans to integrate with both Betr Picks and the highly anticipated Betr OSB in 2024. WagerWire and RealTime Fantasy Sports will also collaborate on original daily content and media around Pickem markets including contests, watch parties, and live entry auctions. About WagerWire WagerWire empowers bettors to take control of their action and treat their bets and fantasy entries as assets that can be bought and sold at any time. WagerWire’s proprietary GLI-33 certified marketplace technology can be directly embedded into sportsbook apps, and also powers the WagerWire app that serves as an aggregated marketplace of bets across partner sportsbooks. WagerWire also has a Media Network that generates engaging daily sports and betting content “By Fans, For Fans.” You can download WagerWire in the Apple App Store and Google Play, and find them @WagerWire on Twitter and LinkedIn, or @WagerWireLive on TikTok and Instagram. WagerWire is dedicated to providing users with a responsible gaming environment. If you think you or someone you know may have a gambling problem, resources are available. Call 1-800-GAMBLER. About Real Time Sports RealTime Fantasy Sports is a leader in the fantasy sports league management and cash games industry, providing some of the top DFS and DFS Pickem contests in the industry. As the home of The Fantasy Championship, RealTime Fantasy Sports has the most innovative fantasy games for many sports, including football, baseball and basketball. RealTime Fantasy Sports is your one-stop shop for all your fantasy needs. Serving fantasy players online since 1996. Contact Details Bailey Irelan birelan@hotpaperlantern.com Company Website https://www.wagerwire.com/

February 08, 2024 09:01 AM Eastern Standard Time

Goodway Group Selects FreeWheel As First Video-Only Ad Partner

Goodway Group

Today, Goodway Group, a leading, data-driven and technology-enabled digital media and marketing services firm, announced its first, video-only partnership for premium video ad inventory with FreeWheel, a global technology platform for the television advertising industry. The two companies are teaming up to help further scale and open up access to premium, connected television ad inventory for marketers. They are doing so to help tackle some of today’s most pressing industry challenges: access to premium, brand-safe ad inventory, a need for greater transparency into the ad buying process, as well as greater media efficiencies. This partnership aims to address several of those challenges by offering publishers working with Goodway Group many key benefits: First, they can tap into FreeWheel’s direct connection – and access – to a large array of premium video ad inventory. Secondly, publishers will now have greater transparency into the ad buying process, as FreeWheel has one of the industry’s most direct, efficient and simplest paths to premium video ad inventory. Lastly, per the partnership, Goodway Group has first access to test out new betas and innovations, so that its clients can stay differentiated and nimble in today’s complex ad marketplace. “As the TV advertising ecosystem continues to fragment and evolve, we sought a partner with a steady commitment to infusing simplicity, transparency and innovation and FreeWheel clearly stood out,” said Andrea Kwiatek, Director, Partnerships, Goodway Group. “FreeWheel has consistently driven greater innovation and better business results for their clients, and this is fueled by a deep understanding of the challenges that the industry faces today. We look forward to working together with them to help raise the bar for TV advertising for our clients and across the ecosystem.” The partnership comes at a time when, as more video investments shift toward programmatic activation, marketers want even greater transparency on advertising ROI. This partnership aims to address that demand by providing a more enhanced way to streamline marketers’ workflow, thereby allowing greater insight into where and how media dollars are being spent. The savings that are derived from that improved workflow, in turn, are invested back into the TV ad marketplace, allowing marketers to drive even more ad results. “At FreeWheel, we are challenging ourselves, our clients, and the broader marketplace to treat professionally produced commercial break ad inventory different from standard banner ads. This means we need to find innovative ways to make the TV ad buying process simpler and more direct, predictable and effective to buy programmatically,” said Jon Mansell, VP, Head of U.S. Programmatic Demand, FreeWheel. “These are the same guiding principles that are powering our partnership with Goodway and our goal is to help better improve the industry, on all of these pillars, by teaming up with them.” About Goodway Group Goodway Group is a leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the U.K. Our diverse team of digital strategists, media practitioners, technologists and data scientists have won the most prestigious awards for innovative marketing technology, impactful work and inclusive remote-first places to work including being honored as a multiyear Ad Age Best Places to Work, AdExchanger’s Best Use of Technology by an Agency Award and three MarTech Breakthrough Awards. The firm deploys deep expertise across both consumer and B2B marketing, including brand-performance advertising, retail media and commerce, and advanced analytics using proprietary digital programmatic technologies, data, analytics methodologies, and consultation. Goodway Group is an independent and remote-first media and marketing services firm with a 90+ year history. Find Goodway Group online at Goodwaygroup.com. About FreeWheel FreeWheel empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We provide the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers. With offices in New York, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information, please visit https://www.freewheel.com/, and follow us on X and LinkedIn. Contact Details Alexandra Morrison +1 214-604-9658 alexandra@kitehillpr.com FreeWheel FreeWheel elaine_wong@comcast.com Company Website https://www.goodwaygroup.com/

February 08, 2024 09:00 AM Eastern Standard Time

Airship AI begins delivery of major U.S. Government contracts with video and sensor management

Airship AI Holdings

Airship AI President Paul Allen joined Steve Darling from Proactive to share news regarding the company's recent accomplishments. Airship Industries has embarked on the delivery of multiple firm fixed-price contracts valued at over $10 million. These contracts have been secured in collaboration with the Department of Homeland Security, and they aim to provide advanced integrated solutions to support real-time intelligence collection operations along the United States' borders. Central to these contracts is the utilization of Airship Industries' cutting-edge edge IoT appliance, Outpost AI. Outpost AI is a transformative technology that plays a pivotal role in these contracts. It serves as a highly efficient edge analytic processing and secure data transmission system, encapsulated within a compact edge computer device designed to withstand even the most rugged operational environments. Outpost AI leverages an on-board deep learning accelerator, allowing it to process substantial volumes of data at the edge, in real-time. This enables the extraction of actionable intelligence through a range of hot-swappable, custom-trained inference engines. The applications of Outpost AI are diverse and comprehensive. In the context of the contracts with the Department of Homeland Security, Outpost AI solutions will be instrumental in facilitating real-time intelligence collection operations along the United States' borders. They offer local high-definition recording capabilities along with customizable low-bit-rate video stream encoding. Furthermore, Outpost AI is equipped with on-board edge analytic capabilities, enabling advanced object detection and recognition. Airship Industries' successful procurement of these contracts underscores their commitment to innovation in the realm of real-time intelligence gathering and border security. The incorporation of Outpost AI technology positions the company as a pioneer in the field, offering highly effective and efficient solutions that enhance the security and surveillance capabilities along the nation's borders. In summary, Airship Industries' recent achievements in securing these substantial contracts and the deployment of their cutting-edge technology, Outpost AI, highlight their dedication to providing advanced solutions that contribute significantly to border security and intelligence operations. The combination of innovation, efficiency, and adaptability positions Airship Industries as a key player in the field of real-time data analytics and border protection. Contact Details Proactive Canada Proactive Canada +1 604-688-8158 action@proactiveinvestors.com

February 08, 2024 06:15 AM Eastern Standard Time

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Big Game season: Touchdowns, Tasty Treats & Terrific Savings!

YourUpdateTV

Ready, set, save! Whether you're a seasoned party host or a first-timer, Target has got the ultimate guide on how to host a Big Game party that's both exciting and budget-friendly. Recently, Emmy-Award Winning Television Host and Lifestyle Expert, Marisa Brahney, conducted a satellite media tour to share her wallet-friendly tips that won't compromise on the fun. A video accompanying this announcement is available at: https://youtu.be/MxqHRORhBso Whether you’re planning a laid-back watch party or a full-on football soiree, Target is your one-stop-shop for popular party staples, and they’re offering deals on snacks, grazing boards, beverages and more. Score entertaining spreads under $25 For the first time, Target is offering three budget-friendly Game Day must-have spreads for under $25 to make entertaining easy and affordable, including a cheeseburger taco board, chicken wing basket, and a DIY nacho bar. The internet-famous cheeseburger taco board • Good & Gather Shredded Iceberg Lettuce • Market Pantry Ketchup • Market Pantry Kosher Dill Sandwich Slices • Good & Gather Creamy Chipotle Sauce • Market Pantry 6" Flour Tortillas • Good & Gather All Natural 93/7 Ground Beef • Good & Gather Colby Jack Deli Sliced Cheese Classic chicken wing basket • Good & Gather Frozen All Natural Chicken Wings • Good & Gather Baby-Cut Carrots • Good & Gather Celery Sticks • Market Pantry Ranch Dressing • Good & Gather Organic Honey BBQ Sauce Nacho bar • Good & Gather Organic Blue Corn Tortilla Chips • Good & Gather Queso Blanco • Good & Gather Organic Mild Roasted Restaurant Style Salsa • Good & Gather Homestyle Guacamole • Good & Gather Sour Cream • Good & Gather Shredded Mexican-Style Cheese • Good & Gather Green Onions In addition to the Game Day must-haves under $25, Target has plenty of other inspiring options that won’t break the bank, like charcuterie board fixings for under $20! Don’t forget the drinks! Whether you enjoy alcoholic or non-alcoholic drinks, Target has something for everyone. Athletic Brewing Company and Lagunitas are non-alcoholic favorites, and everyone will love the amazing flavors of Good & Gather sparkling water - the Cherry Cola flavor is a must-try. Target has your back with its fast, convenient same-day Drive-Up and delivery options. You can have your items delivered to your trunk in minutes upon arriving in the parking lot or to your home in as soon as one hour. Visit your local Target store or shop online at Target.com ahead of the Big Game on February 11. Head to Target.com or the Target app to find these great deals and others, and also check out Target’s weekly ad for the latest deals in stores and online. About Marisa Brahney Marisa Brahney is an Emmy award-winning, dynamic and versatile TV host and on-air lifestyle expert who loves sharing her value-packed tips, product picks and helpful mom hacks with viewers around the country. From appearing as a regular lifestyle contributor sharing her favorite finds on Inside Edition, PIX11, ABC, FOX, CBS, Cheddar and more, to selling out her kitchen must-haves on QVC, Marisa is a millennial mom and gourmet girl-next-door who connects to her audience in an authentic, dynamic way. As a former news anchor and born storyteller with the gift of gab, Marisa spent much of her career building creative, must-see TV on channels like NBC Philadelphia and News 12 New Jersey. As a lifestyle expert and brand ambassador, she has partnered with some of the nation's biggest brands in the food and lifestyle space, including Cuisinart, General Mills, Amazon, Olay, Secret, Bath & Body Works, The Vitamin Shoppe, Blue Diamond, Kendra Scott and Wyndham Hotels. In addition to regularly appearing on TV nationally and regionally, Marisa is also a video host and digital contributor for NJMOM, where she leads meaningful discussions about the challenges of motherhood and highlights mompreneurs, businesses and events to a community of 200 thousand+. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 07, 2024 04:18 PM Eastern Standard Time

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ARway.ai announces Compatibility with Apple's Vision Pro and Opens Early Access for ARwayKit SDK

ARway.ai

ARway.ai CEO Evan Gappelberg joined Steve Darling from Proactive to share news the company has announced its compatibility with Apple's Vision Pro headset, coinciding with the headset's recent release on February 2. Additionally, ARway.ai is now accepting submissions for its early access list for the ARwayKit SDK for the Apple Vision Pro. Gappelberg explained that the ARwayKit SDK is designed to be a user-friendly, cross-platform developer tool available on both iOS and RealityOS. It enables developers to create applications with location-persistent augmented reality (AR) content and immersive experiences that can be enjoyed on both headsets and smartphones. The Apple Vision Pro headset enhances the ARway experience by offering hands-free capabilities. ARway's technology leverages advanced spatial computing to seamlessly merge the digital and physical worlds, allowing users to navigate and interact with AR content effortlessly. With the Vision Pro's form factor, users can enjoy a completely immersive and engaging AR experience, making it an ideal complement to the ARway platform. Contact Details Proactive United States +1 347-449-0879 action@proactiveinvestors.com

February 07, 2024 10:22 AM Eastern Standard Time

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Oreo Called Out for Backing PFLAG’s Agenda; Supporter of Gender Ideology, Explicit Books in Schools

NLPC

As Oreo prepares to make a splash with its first Super Bowl commercial in 10 years, National Legal and Policy Center today released a 30-second video that delivers stinging criticism of the cookie brand over its longtime partnership with PFLAG. The LGBTQ advocacy group condones gender transition treatments for children as young as three years old, and battles to make sure books with explicit content are allowed in public schools and libraries. You can watch the video here. NLPC owns stock in Oreo’s parent company, Mondelez International, and will sponsor a shareholder proposal at the annual meeting in May. The nonprofit corporate watchdog and shareholder activist initiated its campaign to highlight the cookie-maker’s inappropriate relationship with PFLAG after it noticed the brand’s social media accounts – primarily on X.com (formerly Twitter) – were heavily populated with posts in support of PFLAG’s various narratives, causes and social advocacy. Oreo has promoted various short films, special packaging and fundraisers, utilizing the company’s popularity and resources to advance PFLAG’s agenda. The pro-transgender ideology group lobbies against laws that seek to protect children from indoctrination efforts and so-called “gender affirming” medical treatments before they are mature enough to make such decisions, and also laws that protect kids from so-called “transition care” without their parents’ consent. In October Oreo also co-sponsored PFLAG’s National Convention, where the theme was “ Learning with Love.” The meeting’s first session was titled, “Let Freedom Read! Read with Love to Support Inclusive Books and Education.” PFLAG characterizes its gender ideology indoctrination efforts in schools as a so-called prevention against alleged “censorship.” PFLAG co-sponsors a “banned books” website as part of a coalition that includes the Marxist-led American Library Association. Titles such as “ This Book is Gay,” “ Gender Queer,” “ All Boys Aren’t Blue,” “ Flamer,” and “ Lawn Boy ” are among the stories with explicit content that PFLAG and its allies believe should be easily accessed by kids. “Oreo is a beloved brand with a strong identity and a reputation for connecting with all ages, especially kids, because it’s not only delicious, but fun,” said Paul Chesser, director of NLPC’s Corporate Integrity Project. “Now the cookie’s image-managers are taking it down the same dangerous path that Bud Light, Disney and Target have trodden, which led to extensive brand destruction. We urge Mondelez to terminate Oreo’s controversial relationships before it’s too late.” NLPC’s shareholder proposal asks the Board of Directors “to examine the risks and consequences of the Company’s associations with external organizations, to determine whether they threaten the growth and sustainability of the Company.” “We call upon our fellow shareholders to join us to express concern to the Mondelez board and to Chairman/CEO Dirk van de Put over this treacherous direction in which Oreo has turned,” Chesser added. “If they don’t, perhaps parents and consumers will have something to say about it.” ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at drene@nlpc.org. Please visit http://www.nlpc.org. Founded in 1991, the National Legal and Policy Center promotes ethics in public life through research, investigation, education and legal action. Contact Details National Legal and Policy Center Dan Rene +1 703-237-1970 drene@nlpc.org Company Website http://www.nlpc.org

February 07, 2024 09:30 AM Eastern Standard Time

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